Method: have a white label app made

A TRAVEL APP FOR YOUR TARGET GROUP WITHOUT START-UP COSTS WITHIN 2 WEEKS: HOW DOES GOHERE DO THAT? WE'D LOVE TO TELL YOU MORE ABOUT IT!

THE WHITE LABEL APP FROM GOHERE

GoHere started as an app with travel tips from friends and family. This distinguishes GoHere from other travel apps that are mainly filled based on reviews from strangers. This concept worked so well that GoHere has made the app available as a white label for travel agencies, among others.

WHAT IS A WHITE LABEL APP?

A white label app is set up to be basically reproducible for multiple brands or companies that need the same functionalities within an app. Because a so-called ‘codebase’ is set up once, GoHere makes it possible to quickly launch new apps. It is not visible from the front that the same codebase is used. House style elements, such as the logo, colors, fonts and other visual elements are adjusted per app.

How does the white label concept of GoHere work for your company?

The essence of the app always remains the same: sharing tips from a reliable source with others. All apps open in a world map with search functionality and a list is displayed with the latest tips posted.

BENEFITS OF A WHITE LABEL APP

The big advantage of a white label app is that the delivery time is fast. The app will be ready to be used by the target group within two weeks. As an organization you benefit from an app in your own house style with all the necessary functionalities to share tips. Other advantages of a white label concept are:

  1. Low investment costs per app per month: You know exactly where you stand, without major expenditure upfront.
  2. Visual elements are customizable per app: just because an app uses the same code doesn’t mean it’s visible from the front. White label apps, like all other apps, can be adapted to your own house style.
  3. Debugging is one time for all apps: All improvements happen once for all apps.
  4. Don’t reinvent the wheel: There are many industries or brands within an umbrella organization that need the same functionalities or links in an app.
  5. No setup costs: Your own app, dashboard and portal within 2 weeks, without setup costs.

WHO IS GOHERE'S WHITE LABEL APP SUITABLE FOR?

The GoHere app is ideal for organizations within the travel industry in the broadest sense of the word. Think of airlines, travel blogs or travel agencies. For Transavia, the app is used for travelers who can view tips from the crew members, in the Ciao tutti app, blogger Saskia shares tips for travelers in Italy and the Au Pair exclusive app shares tips for au pairs abroad to get to know the region of their host family.

WHAT ELEMENTS ARE ADJUSTABLE?

As mentioned before, a white label app is managed via a single codebase. As a result, most functionalities within the app are standardized. Elements that are adjusted are mainly the visual elements. Think of the logo, the house style colors and the logo.

The fact that the app is managed from a single codebase does not mean that developments have come to a standstill. In fact, GoHere continuously improves the app based on the input of the users and all apps benefit from this at once.

UNIQUE ADJUSTMENTS

In practice, it happens that certain adjustments are necessary for an individual app. At GoHere, our goal is to manage everything centrally, but that doesn’t mean we come up with smart solutions for individual circumstances.

WHICH ELEMENTS ALWAYS REMAIN THE SAME?

The essence of the app always remains the same: sharing tips from a reliable source with others. All apps open in a world map with search functionality and a list is displayed with the latest tips posted.

LEARN MORE ABOUT A WHITE LABEL APP

A white label app is often presented as a framework that can be resold and then further developed or modified. In practice, this is not so simple or the point is missed when it comes to cost savings and efficiency that a white label platform has to offer. Every organization works with different links that must be able to communicate well with the technology of the app.

A white label concept therefore only works when the different apps of a company or industry can all communicate with the same links and are managed from one codebase.